Nursing Research websites Part 2 Essay Example | Topics and Well Written Essays - 500 words

Nursing Research websites Part 2 - Essay Example gs, 4) collating all evidences and formulating recommendation, 5) putting recommendation into practice, and 6) determining the effects of the application (Oncology Nursing Society). Evidence-based medicine (EBM) and evidence-based nursing (EBN) are subsets of evidence-based practice (EBP). They both need the skill to sift among the very vast information available, and pick out which ones are important for the situation at hand. Both of them aim to alleviate the condition of the patient by planning work-up by integrating findings from appropriate studies and health professional’s expertise and patient wishes. In fact, based on the steps in EBM provided by Donald (2002) and comparing them with the steps of EBN described above, they seem to be very similar. Despite the similarities of EBM and EBN, there are differences as well. First, since physicians are primarily tasked to plan and to provide treatment and therapy to their patients, EBM mostly deals with the biomedical aspect of healthcare. For example, doctors might try to find evidence of the effectiveness of a treatment option on certain subpopulations (Donald, 2002), probably having the same demographics as the patient in hand. In effect, EBM becomes much more crucial since doctor’s decisions are more likely a matter of life and death for the patient. It allows individualization of therapy, resulting to less adverse risks and more positive outcomes during recovery. On the other hand, nurses are most likely expected to enact some of the instructions of the doctors, and to provide what McSherry described as a holistic biopsychosocial care to the patients. Distribution of meals, ensuring medicine intake, monitoring vital signs, and probably providing an environment conducive for the recovery of patients are just some of the nurses’ roles. Thus, although important, their decisions may not be as crucial as that of the doctors’, who determine what kind of foods are allowed to the patient, and what

Marketing Plan of Nestle

Marketing Plan of Nestle Nestle is the leading FMCG company of Switzerland established by Henri Nestle. Nestle is serving worldwide with its more than 500 factories in 86 countries comprising almost all continents. Nestlà ©s product portfolio is more than 500 products all over the world serving best to their customers. Henri Nestlà © endowed his company with the symbol derived from his name. His family coat of arms, the nest with a mother bird protecting her young, became the Companys logo and a symbol of the Companys care and attitude to life-long nutrition. The Nestlà © nest represents the nourishment, security and sense of family that are so essential to life Launched on the North American market in 2003, Nestlà © PURE LIFE is destined to become the worlds top and most widely distributed brand by 2010. Nestle is also willing and has goal to achieve the $1 Billion enterprise by 2014. Nestle Pure Life is a premium drinking water, produced to the highest standard of safety and purity. The company is seeking to provide customer with pure drinking water on suitable prices make the product as convenient as possible. According to their claim that they provide the best food throughout the world Nestle is leading brand in water market and has left behind many local brands which were working before the launching of Nestle Pure Life. Now it has maximum market share in developed and major cities of Pakistan like Lahore, Karachi, Islamabad, Multan, Hyderabad and many others. As we have discussed earlier that Nestle is going to become the fully market leader of water market in Pakistan, signs are clearly visible to achieve the set point of Nestle. Nestle Pure Life is also the star product of Nestle Pakistan and most probably all over the world where Nestle Pure Life exist. Here you can see the market share chart for the product and after that there is a Boston Consultancy Group Matrix is shown which would describe the ranking of Nestle Pure Life in product portfolio of Nestle Pakistan. Nestlà ©s business objective is to manufacture and market the Companys products in such a way as to create value that can be sustained over the long term for shareholders, employees, consumers, and business partners. Nestlà © recognizes that its consumers have a sincere and legitimate interest in the behavior, beliefs, and actions of the Company behind brands in which they place their trust and that without its consumers the Company would not exist. Nestlà © continues to maintain its commitment to follow and respect all applicable local laws in each of its markets. According to our observation and market survey, we have concluded that as such there is not set demographic techniques to set the specific target market. Because, water is something that everyone uses. Everyone can use any size of bottle that Nestle is offering. There are some variations that can be made throw OUR OBSERVATION but not from the company Nestle Pure Life comes in four different sizes. These four are targeting different types of people and lifestyles. The smallest size of Nestle Pure Life Water of 0.5L. This size is being heavily used by the consumers in place of soft drink. University and Colleges are also included in its target market of this size. But the product is used by everyone in the society also. It is not only specified people that have been discussed above. The second size of the Nestle Pure Life Water which is about 1.5L. This size is being used in mostly meetings. You can say that any kind of organizational meeting or any other social meeting, this product i s being used. The third size of the Nestle Pure Life which is used in mostly houses and offices in the waiting area. The fully household product and also using in executive rooms in offices with the dispensers. This Nestle Pure Life Water Bottle is also very helpful in many dispensers available in the market with good options We can easily observe that Nestle itself is not taking active part in social welfare. And on the other hand, we see the lower prices of the product as compared to the other FMCGs Companys products like Unilever, Colgate. Palmolive and Procter and Gamble. If we look at the prices, we can observe that Nestle is also using its name for the promotional activities and pricing strategies also. They have to maintain their level of efficiency and always provide the best at best price. Nestle cares about the customers. As the time is of inflation, nestle is trying to overcome the pricing problems to the extent they can do. Nestlà ©s point of view is Only by understanding their needs can we serve our consumers to the fullest Profit earning is the core aim of every company but in case of nestle their profit margin is small just for the sake of customers trust and happiness. Only a few amount of profit is collected from pure life water. Nestle always strive to give superior product at low rates . Nestle is also one of the leader of retaining their customers. This is one reason of their success. They use the simple formula for the price that is Cost + Profit. The main reason is Pure Water which is the name of this product. Rests of the water products are using chemicals which can be harmful for the human body but Nestle Pure Life is the only water product which is pure in nature. That is also the unique selling point of Nestle Pure Life. This is the most powerful point that is in the mind of the customers while purchasing any water bottle in their routine life. The brand name is also very important for the consumers. The slogan of Nestle is Good Food Good Life. That is very attractive slogan people can attract from. It puts the perception in the minds of people that theyre being offered good products for their healthy lifestyle. If you look at the logo of Nestle, youll get to know that a bird is feeding the children. Obviously a mother cant deceive the children. Nestle pure life is a brand of nestle which explains a big symbol of quality to customers. Nestle Pure Life shows in their ads about the purity of water and the water need for you r body. In its launching advertisement, the company advertises Nestle Pure Life very successfully. In that advertisement, a lady is drinking Nestle Pure Life Water and then it goes towards inside the body to show the functions of pure water. That was the awesome commercial that boosted the sale of Nestle Pure Life. Nestle is also advertising on famous websites like you can observe that whenever you will login to your face book account, the ads of Nestle will be there. There are number of sign boards and banners you will see in the cities to aware people about the products of Nestle. Thus, Nestle is using all types of media to advertise their products in anyway. When Nestle Pure Life was launched, they distributed the free samples of 0.5L bottles for market testing and for their advertising purpose. Then a short walk was also arranged for the sake of good health and seminars was also conducted to make sure about the pure water needed your body. To understand the depth of Positioning, we will divide into three steps The final aspect of the micro environment is publics, which is any group that has an interest in or impact on the organizations ability to meet its goals. For example, financial publics can hinder a companys ability to obtain funds affecting the level of credit a company has. Media publics include newspapers and magazines that can publish articles of interest regarding the company and editorials that may influence customers opinions and our mostly products are selling on the public advertisement because the people are the too much concision about their health. Government publics can affect the company by passing legislation and laws that put restrictions on the companys actions. Citizen-action publics include environmental groups and minority group and can question the actions of a company and put them in the public spotlight. Local publics are neighborhood and community of the organizations and will also question a companys impact on the local area and the level of responsibility of their actions. The general public can greatly affect the company as any change in their attitude, whether positive or negative, can cause sales to go up or down because the general public is often the companys customer base. And finally, the internal publics impacts include all those who are employed within the company and deal with the organization and construction of the companys product. Each market impact has different characteristics and causes they find important. This can be beneficial to a marketer as they can decide who their product would benefit most and tailor their marketing plan to attract that segment. Demography covers many aspects that are important to marketers including family dynamics, geographic shifts, work force changes, and levels of diversity in any given area. Another aspect of the macro environment is the economic environment. This refers to the purchasing power of potential customers and the ways in which people spend their money. Within this area are two different economies, subsistence and industrialized. Subsistence economies are based more in agriculture and consume their own industrial output. Industrial economies have markets that are diverse and carry many different types of goods. Each is important to the marketer because each has a highly different spending pattern as well as different distribution of wealth. The natural impacts: The natural environment is another important impact of the macro environment for the organization. This includes the natural resources that a company uses as inputs and affects their marketing activities. The concern in this area is the increased pollution, shortages of raw materials and increased governmental intervention. As raw materials become increasingly scarcer, the ability to create a companys product gets much harder. Also, pollution can go as far as negatively affecting a companys reputation if they are known for damaging the environment. The last concern, government intervention can make it increasingly harder for a company to fulfill their goals as requirements get more stringent. The technical impacts: The technological environment is perhaps one of the fastest changing factors in the macro environment. This includes all developments from antibiotics and surgery to nuclear missiles and chemical weapons to automobiles and credit cards. As these markets develop it can create new markets and new uses for products. It also requires a company to stay ahead of others and update their own technology as it becomes outdated. They must stay informed of trends so they can be part of the next big thing, rather than becoming outdated and suffering the consequences financially. The political impacts: The political environment includes all laws, government agencies, and groups that influence or limit other organizations and individuals within a society. It is important for marketers to be aware of these restrictions as they can be complex. Some products are regulated by both state and federal laws. There are even restrictions for some products as to who the target market may be, for example, cigarettes should not be marketed to younger children. There are also many restrictions on subliminal messages and monopolies. As laws and regulations change often, this is a very important aspect for a marketer to monitor. The final aspect of the macro environment is the cultural environment, which consists of institutions and basic values and beliefs of a group of people. The values can also be further categorized into core beliefs, which passed on from generation to generation and very difficult to change, and secondary beliefs, which tend to be easier to influence. As a marketer, it is important to know the difference between the two and to focus your marketing campaign to reflect the values of a target audience. Nestle is the world leader in FMCG industry. People trust on the products launched by the company even the product is facing some problems. Nestle was doing its good job in past but now it is facing some problems of low quality of their products. Nestle is sued by someone they claim that they are doing unethical business. They are mixing unhygienic things which can cause damage to customers health. Its example is that their water is not pure and good for health. You can see dust partials in Nestle mineral water when you keep it in sunlight that shows its product quality is down. Now they have to do more making their strong position in market because when you lose your image in customers eye then it is difficult to renew their image. Marketing plan of Nestle Marketing plan of Nestle MARKETING PLAN OF NESTLE NESTLE Nestle had setup its first plant in 1961 in Moga (Punjab). The company is acknowledged as one of the leading companies in the FMCG sector with â€Å"Top rated wealth creators of India â€Å". It is progressively evolving into food, beverage, nutrition, health, wellness, and touching lives of people. Nestle India has strong brands like Maggi, Nescafe, Cerelac, Lactogen, Kit, Kat Polo, Milo and Polo. It has set up â€Å"Cafe Nescafe â€Å"and â€Å"Coffee Corners† in mini metros. Nestle is leveraging the vast consumer base in India. There has been continuous focus on values. NESCAFE In Hebrew, the word â€Å"NES† means Miracle â€Å"CAFE† means Coffee so together its a miracle with coffee. Nescafe believes in innovation, improvement, thrust on value for money. Nescafe leads the market of instant coffee with Rs.361 crore. The companys beverage products generate 22% of the companys total revenue. Nescafe has pushed into more diverse media. Global Coffee market s segregated into three segments: Instant Coffee Roast And Ground Coffee Chicory Despite the ever increasing choice available to the consumer, Nescafe original maintains its position as not only the nations favourite coffee, but also the leading hot beverage brand overall. In 1930, the chairman of Nestle in Switzerland was approached by the Brazilian coffee institute and asked to develop coffee that was soluble in hot water and retained its flavour. From these beginings came not only the worlds first instant coffee, but also the emergence of a classic brand of the millennium. After years of painstaking research, scientists at the Nestle research laboratory in Switzerland finally achieved the desired results, and on April 1, 1938, Nescafe was launched in Switzerland. Nescafe original holds the pre-eminent position with a 36.5% retail share of the instant coffee market. The coffee sector s led by Nescafe brands which account for 55% of all instant coffee sales n the UK. BUSINESS STATEMENT Nescafe business objective , and that of management and employees at all levels , is to manufacture and market the Companys products in such a way as to create value that can be sustained over the long term for shareholders , employees , consumers , business partners and the large national economies in which Nescafe operates. Nescafe is conscious of the fact that the success of a corporation is a reflection of the professionalism, conduct and the responsible attitude of its management and employees. It continues to maintain its commitment to follow and respect all applicable local laws in each of its markets. It s conscious of the fact that the success of a corporation is a reflection of the professionalism, conduct and the responsible attitude of its management and the employees. Therefore recruitment of the right people and ongoing training and development are crucial. MARKETING OBJECTIVES We are going to use the method SMART: Specific: The objectives have to be clear. For example, in each shop, the company of â€Å"NESCAFE† must achieve the selling objectives. The turnover to reach will not be the same in the different shop because we make the selling objectives according to size of the shop, the frequentation, the type of the clients. Measurable: The company has to follow the different targets in the sales outlets and if each Shop allowed reaching the objectives. To measure the sales we can calculate the sales by day In order to understand how the client bought the product. With these data we can improve The strategy and the sales. The commercials can ask to the supermarket to put the product in A different way or to make more promotion. Achievable: The targets have to be realist. At the beginning the turnover would grow slowly and after the promotion, it would have a faster expansion. If we reach to win clients from Our main competitor (in a first time) and from the others tea brand (in a second time), the Sales would grow increasingly. The firm should have a long terms vision and should bereactive in front of decisions or problems which can occur. Relevant: the objectives have to be founded on fact and not on suppositions. The firm has to Respect its general strategy and its image. The firm should take into consideration the sales Of its competitors in order to be based on relevant objectives. Timed target: each objective should have a deadline. It can allow measuring the different Sales of the day, of the week, of the month, according to these data, the firm can change the Objectives or makes promotion to reach these objectives. INDUSTRY ANALYSIS TRENDS: In 2005, the tea industry reached the $1.7 billion category and it is expected to continue growing indefinitely (Mintel 2005). Market analyst believe the tea industry will continue to boom and is not expected to reach saturation level in the near future. The favourable movement in the tea industry can be attributed to two major factors: (a) Consumers need for convenience and time-saving services; and (b) the positive press given to tea. For the last decade, the health benefits of tea have gained wide coverage in the media. Studies continue to show the beneficial properties of tea, with health benefits ranging from lower cholesterol levels to improve arterial health and decreasing chance of cancer. This positive press has definitely catapulted the demand for tea. Consumers believe that tea is very good for the body, thus, it is more logical to drink more tea and less soda pop and other drinks. Consumer considers Nestea as a healthy habit. COMPETITOR: One of the major competitor for Nescafe tea in the world tea markets Lipton tea. Moreover the alliance between Unilever and PepsiCo is expected to enable Lipton to strengthen its global position. Lipton tea is going above and above these days, so the competition would be strong. There are other tea also, like Tetley who s gaining good market. CUSTOMER PROFILE: There are two major target markets for ready-to-drink tea. One group s the consumers on the go. These are the employees, students, and other consumers who lead a busy lifestyle. Thus, there is a need for products that are accessible and readily available. Convenience has dominated the market, particularly the food and beverage industry. The other group is made up of health conscious consumers, specifically the baby boomers who patronize anything healthy. SWOT ANALYSIS Strengths Great leap forward in media. Sustained improvement in customer service levels. Global leader in instant coffee the company has a clear global lead in the important coffee sector, which is growing significantly in emerging markets, accounting for 21% of global value in 2007. It has solid financial base. Nestle has a number of cost-saving programmes in place and as a result ,has been able to place itself in a position where it is able to afford sizeable investment in brand development. Weaknesses Agencies spent all their time fighting each other. Adopted a pricing strategy higher than competitors. The mass-market positioning of Nescafe, presents significant difficulties in terms of tapping into the growing demand for premium coffee products. Nescafe has developed only minimal presence in tea, a sector which is benefiting notably from the rise in consumer health-consciousness. Opportunities Shortage of tea supply unlikely. Consumers are living a healthier lifestyle. Growth in tea market due to promotional efforts of healthy attributes of tea. Euro monitor International forecasts that Asia-Pacific will be the fastest growing market for hot drinks over the 2007-2012 periods. As Nescafes largest regional market, Asia-Pacific therefore presents significant opportunities for the company n spite of poor conditions in major Western European markets. It could further develop its confectionary brands n other hot drinks along the lines of existing products. Threats High quality tea prices will increase moderately. Tea market is very competitive and relative elastic. Sluggish prospects in developed markets market maturity and aggressive competition amongst retailers are set to constrain hot drinks growth severely in major developed markets during the forecast period. Increasing transport and raw material costs, mainly relating to rising bean, oil and packaging prices, are placing significant pressure on margins in the companys beverage operations. MARKETING STRATEGIES Nescafe FMCG giants wants to be a â€Å"preferred client†. Strike balance between tapping into local knowledge of markets and disseminating global practice. Communication efforts are directed effectively and with maximum return on investment. To work with the limited number of agencies so that they really know the business. Encourage its agencies and employees by making changes in remuneration. Nescafe has even in the past resorted to low-key market penetration strategies. Nescafe can take advantage of the positive press on the health benefits of tea to boost the sales of its tea product line. The company can use recent studies on the health benefits of tea as the basis of its press releases and advertising campaigns. TARGET MARKET We want to touch the target group n a progressive way. At the beginning, it is important to touch the consumers of black tea, fruit tea and health tea. In second time, we should attract consumers of the main competitor â€Å"LIPTON TEA†. The next step will be to touch the tea drinkers in general and at the end, the consumers of coffee. We can argue for the coffee drinkers that the black tea is as strong as the coffee and good for the health. DISTRIBUTION CHANNEL Mc cann and publicis mojo is the lead global agency of Nescafe. Products are sold throughout India and also are exported to Russia, Hungary and several other countries. Visibility and availability of product had been supported by smaller stock keeping units. MARKETING MIX Product Nestea will be a high quality product offered as specially blended Black tea as well as Fruit and Herbs. Contents of the Nestea black are: 40 bags, 80 bags, 150 bags, 250 bags (Family pack) The amount of bag refers to different target groups. 40 bags for singles, 80 bags for couples, 150 bags and 250 bags are Family packs. Contents of Nestea fruit and Nestea herbal is 25 bags. This is standard size, very common on the tea market (comparison with competitors) The different tastes offered will be: Peppermint, citrus fruit, mango and peach, apple, vanilla. Place Tea is imported from India because the company is able to get high quality for a reasonable price. The final product will be distributed to Retailers such as supermarkets and small shops so the end consumer has easy access to it. Place in supermarkets: The fruit and herbal tea boxes should be placed on the top of the shelves in the supermarkets. Beneath them on the middle and lower levels the black tea should be placed according to the content of tea bags. 40 bags should be placed higher than the ones containing more bags. Price Nestea price would be Content Price Nestea Black 40 bags Rs. 40.99 Nestea Black 80 bags Rs. 78.99 Nestea Black 150 bags Rs. 145.99 Nestea Black 250 bags Rs. 235.99 Peppermint 25 bags Rs. 49.99 Mango Peach 25 bags Rs. 39.99 Apple 25 bags Rs. 40.99 Vanilla 25 bags Rs. 41.99 Promotion The promotion is the most important point to launch our products because we want to be able to compete with our biggest competitor â€Å"Lipton Tea†. We are going to set up original events in order to attract new customers and consumers of the other tea brands. Promotion in supermarkets: We want to set up a stand in the supermarket in order to make tasting to the supermarkets clients. The stand should represent the brand with the colour of the company During the launch of our product, all the customers at the supermarket will receive a sample of â€Å"Nestea† for free at the cashers including a voucher which explains the game to win a trip to London. Promotional offers during the year: If a client buys a box of 150 bags, he will get a free cup or a spoon. If he buys a box of 250 bags, he will get a free box of vanilla tea. The top companies markets spend 40% of their budget on TV. FINANCIAL PROJECTIONS Updated General Fund Projection for FY 2008 There are no specific fiscal actions that result from acceptance of this report. The Fiscal impact of the FY 2008 budget projection will be considered as part of the FY 2008 budget process. As a result of updating the FY 2008 current level of services, the estimated deficit faced by the County is between $201.6 million and $238 million, which is, at the high range, $36.4 million above our August estimate. Between now and June, the projected County deficit could also change as a result of new information, and State and/or Federal budget impacts. As part of the County Executives FY 2008 Recommended Budget, the Administration is likely to propose modified solutions to address the deficit above the original $201.6 million CATEGORY FALL 2006 PROJECTIONS FEBRUARY 2007 PROJECTIONS VARIANCE % Salaries and Benefits $1,079,122,529 $1,104,392,402 $25,269,873 2.3% Services and Supplies $980,299,690 $985,905,536 $5,605,846 0.6% Other Charges $14,975,229 $13,419,939 ($1,555,290) (10.4%) Operating/Equity Transfers $312,285,789 $319,670,115 $7,384,326 2.4% Expenditure Transfers/Reimbursements ($191,727,494) ($203,671,731) ($11,944,237) 6.2% Total Net Expenditures $2,194,955,743 $2,219,716,262 $24,760,519 1.1% Total Revenues $1,993,330,215 $1,992,472,684 ($857,531) 0% Net Cost ($201,625,528) ($232,176,299) ($25,618,050) 12.7% CONCLUSION This new product will definitely help Nescafe to grow better and better. The only thing that the strategies used should be according to the plan. As according to the plan first preference should be the customers taste. The competitors are strong so in the starting we should be on our toes. Ultimately the goal s to make it big and really big. This Nestea will definitely make a change to NESCAFE. BIBLIOGRAPHY www.foodeditorials.com www.nescafe.com www.nestle.in/nestle_india_landing.aspx www.ciims.net/2008/09/nescafe_atack_green ­_tea_market.html www.allbusiness.com/marketingmarketing/236907-1.html en.wikipedia.org/wiki/nestle

Women Sport Athlete Injuries Essay -- essays research papers

The number of girls and women participating in all levels of sports has risen greatly in recent years, and the way they play has changed too. Women's sports used to be played by a slow defensive style. Today, the sports are played with speed, precision, and power. With these changes have come increased injuries, and female athletes have higher injury rates than men in many sports. Knee injuries have been rising in female sports. Anterior crutiate ligament (ACL) injuries have become the most common injury in the knee to female athletes. Females are four times more susceptible to injury then men.   Ã‚  Ã‚  Ã‚  Ã‚  The ACL is a dynamic structure whose main function is to provide primary restraint to anterior tibial subluxation. It provides secondary restraint limiting internal rotation and restraint with the knee in full extension. Along with the posterior crutiate ligament, it provides the axis for knee rotation and links rotation with flexion and extension.   Ã‚  Ã‚  Ã‚  Ã‚  The ligament is primarily made up of two bands, the anteromedial and posterolateral, and an intermediate band sometimes present. The ACL runs from the posteromedial portion of the lateral femoral condyle in an inferior, anterior, and medial orientation to an area just lateral to the medial tibial eminence. The posterolateral band is tightest when the knee is in extension, and the anteromedial band is tightest with the knee in flexion.   Ã‚  Ã‚  Ã‚  Ã‚  The majority of ACL injuries suffered during athletic participation are of the noncontact variety. Three main noncontact mechanisms have been identified planting and cutting, straight-knee landing and one-step stop landing with the knee hyperextended. Pivoting and sudden deceleration are also common mechanisms of noncontact ACL injury. Basketball, soccer, and volleyball consistently produce some of the highest ACL injury rates across various age groups. Other activities with a high rate of injury are gymnastics, martial arts, and running. In most sports, injuries occur more often in games than in practice. Many injuries have occurred during the first 30 minutes of play. One-reason physicians are seeing more ACL injuries in female patients that more women play sports, and they play more intensely. But as they continued to do more studies, they are finding that women's higher rate of ACL is probably due ... ...tead of one big one. Building your leg muscles, especially your hamstrings can help prevent ACL injury. Be thoroughly warmed up before jumping and pivoting hard. It is a good idea to be actually sweating when you are warming up. When you are exhausted, you shouldn't be playing. Never play in pain and if the pain continues to return when you begin to play again after resting. Some shoes are too good for playing. If there is too much traction, your foot won't give way on fast stops, and the resulting torque on your knee can rip the ligament. Lastly, stick to a sport you love. If you think you are insecure about the sport you are in, and feel that it is too risky, then go into something that makes you feel comfortable.   Ã‚  Ã‚  Ã‚  Ã‚  Females have taken great strides to be able to accomplish as much as males in a male dominant world. Women are more competitive and are able to play at great intensity that was thought impossible several decades ago. It is sad that women have many factors against them, making them more susceptible to injuries. Injuries occur all the time. Although there are many suggestions as to how to prevent ACL injuries, we cannot control everything.

Katherine mansfield Essay

One of the world’s leading short story writers, Katherine Mansfield was born in 1888 in New Zealand. The second child of Annie and Harold Beauchamp, Katherine grew up in Thordon in Wellington within a large close family. In 1893, her parents, siblings, grandmother and aunts all moved to Chesney Wold where Katherine wrote of some happier times, the majority of which she has used within her stories. Attending Wellington Girl’s College and Miss Sawinson’s private school, Katherine and her two sisters then moved to London to attend and complete their education at Queen’s College, London. It was here that Katherine decided to use a pen name, Katherine Mansfield and began writing Juliet, a novel which she never wrote to its entireity. (The Katherine Mansfield Birthplace Society Inc) Throughout her life Katherine travelled a great deal and often travelled to Europe, it was during one of her frequent visits that she met a fellow traveller, Ida Baker who was originally from South Africa. Katherine and Ida became close friends and remained so throughout their lives. In 1906 Katherine and her sisters returned to Wellington but lived in another family home, much larger than the previous homes there was also a holiday cottage where they spent many years, which can be read about in At The Bay. Despite her family living in Wellington, Katherine found life there very mundane and yearned for excitement in newer pastures. Her love of writing was strengthening her thirst for knowledge and she often expressed a wish to move to Europe so she may continue her dream. Financed by her father, Katherine moved back to England without a second glance, she was never to return to her home town. (Jones) However, her love of writing suffered as Katherine allowed herself to become distratcted by men, she began several relationships only allowing herself to write a poem and a short story. Discovering very soon that she was pregnant, and from a gentleman in New Zealand, she met and married George Bowden, a singing teacher who was many years her senior. No sooner was the ink dry on her marriage certificate, when she left George Bowden. Katherine’s mother learnt of this news and travelled to London, took Katherine for some ‘treatment’ and then returned to Wellington to attend her eldest daughter’s wedding. During Katherine’s ‘treatment’ in Bavaria she unfortunately miscarried her pregnancy. She suffered some dark and disturbing times during this period and wrote some satirical material, none of which she was completely satisfied with and refused to have republished. In 1911 Katherine revisited London and met another man, John Middleton Murry. Murry was the editor of Rhythm and they married in 1918. Becoming the co-editor of Rhythm, Katherine also worked on The Blue Review before it folded and Murry was declared bankrupt. Various houses, none of them homes, Katherine it seemed, was to always lived an unsettled existence. In 1915, during World War I, Katherine and John became estranged and Katherine moved to France, then again back to London. Her younger brother, Leslie was training to be an officer at this time and they shared some nostalgic times together recalling their childhood times in New Zealand, these memories are all included in her tales of Wellington. Unfortunately, at this same time Leslie was killed and the effect of this grief, her own ill health and her ever present desire to write prompted Katherine to return to France and it was here that she eventually settled and began to write. Sadly, this settled period was to be short lived and as she became involved with Murry again, they both returned to England, living next door to DH Lawrence in Cornwall. Moving yet again to Mylor, they continued to group with friends who were artists and writers, some as famous as Bertrand Russell and Dora Carrington, to name a few. In 1916 Katherine was introduced to Virginia Woolf. Katherine had a work in progress, Prelude, which was a reworking of The Aloe, and this was then published on Woolf’s new Hoggarth Press, 1917. Encouraged by interest and her own desire, Katherine’s writing began to flow and it was after the publication of Bliss and Other Stories that her reputation as a writer became known. (Macmillan) Further ill health led Katherine to be diagnosed with tuberculosis and it was during this time she was advised to attend a sanatorium. The long, cold winters of England were to cause her too much suffering. She became so ill that she decided to move to Italy, she was accompanied by Ida Baker, her South African friend. Her recently widowed father and his cousin Connie visited whom Katherine managed to offend as she refused to convert to Roman Catholicism, so Katherine and Ida moved yet again, this time to Switzerland, firstly to Sierre, then to the Chalet des Sapins at Montana-sur-Sierre. Here, Katherine wrote about her life and family and these were included in many of her last stories, The Garden Party and The Doll’s House, all recalling her Victorian upbringing within her family unit. (Katherine Mansfield) By 1922 Katherine’s tuberculosis was considerably bad her and she left for Montana in Paris where she sought further treatment. Here she wrote The Fly and her last story, The Canary. She then entered the Institute for the Harmonious Development of Man at Avon near Fontainbleau where she sought enlightenment that would aid her recovery. Murry visited and it seemed she had found a final peace, how true this was as it was very soon after his visist that she died of a brain haemorrhage. She was buried at a nearby cemetery. (Asiado) Works Cited Asiado, Tel. â€Å"Katherine Mansfield Biography. † 18 September 2008. Suite 101. 15 November 2008 . Jones, Kathleen. â€Å"The Story – The Introduction. † KatherineMansfield. net. 12 November 2008 . â€Å"Katherine Mansfield. † Spartacus. 17 November 2008 . Macmillan, Eric. â€Å"Mansfield, Katherine. † 2003. The Greatest Literature of all time. 17 November 2008 . The Katherine Mansfield Birthplace Society Inc. â€Å"Katherine Mansfield 1888-1923. † 2005. Katherine Mansfield . 12 November 2008 . Research Paper What is the story’s central conflict? Feminism appears strongly throughout the body of this story as does family relationships. The women are strong, capable characters who take care of the running of the family and its structure. Stanley Burnell, the main male character of the story appears to be as strong as the women but in actual fact he has insecurities and seeks approval and reassurance from his wife more than she relies on him. Family interaction and growing up centralise the characters and familiarise the reader with each individual. Who is the main character and what does he or she want? Linda Burnell is the main character, with perhaps Stanley Burnell featuring close behind. They are a family unit with friends and neighbours becoming included in this to assist with their move to the country. Linda Burnell wishes for a better way of life and considers this move to be the way forward. What is the plot? A family living in New Zealand and their move to the country. How the Burnell parents seek a more favourable way of life away from town with their friends and children. What is the best point of view of the story and why? Seen from a child’s point of view, it is interesting to learn how Lottie and Kezia understand what is going on in a child like manner. Learning of their excitement and unawareness is perhaps why this story develops into something interesting rather than just about a family moving house. In the background of the story it allows you to realise from an adult point of view the reasoning behind the house move, but to understand it from a child’s eyes is engaging and simple. Analyse a character, tone, appearance and motivation. Linda Burnell is a strong, straight to the point type of character; she has an ambition to move to pastures new and organises well. Her husband, Stanley is also a main character but shows that although he is the main male character, he needs a female reassurance to allow him to grow. Explain the setting in detail. Moving from house to house, the setting is difficult to depict but the story is based in New Zealand around a family setting. Parents’ Linda and Stanley Burnell are moving to the country with their children. During the move, due to the organising and structure of the move, the children are encouraged to play with the neighbours and are tended to by them. What is the theme? The theme of this story is relationships. Not just between the Burnell family but also with the Samuel Josephs and people they have grown to know and include within their family who have lived nearby. The female characters are believed to be the backbone of the family but the oppression of the feministic opinion of that time is also featured quite strongly. Men were considered to be the providers and the organisers when in actual fact it was the women who carried on regardless of having no money of their own and being oppressed by men at that time. List 5 symbols in the story and say what they stand for. 1. Strength of character in Linda Burnell. Even though things are not going according to plan, Linda Burnell manages to keep a hold on her frustration. (Page 2) 2. The familiarity of home and the uncertainty of the unknown. Kezia remembers the old house and realises that this will no longer be her safehold. Taking in the noises and smells of her old home makes her feel safe and she becomes afraid of what is in store. (Page 7) 3. Accepting change. Upon reaching their new home the children see for the first time what their new life will be and although they take in their surroundings, it is not until they see their grandmother waiting in the porch that they feel comforted that there is nothing to be afraid of. (Page 11) 4. The subservience of Stanley’s mother. Stanley’s mother is considerably agreeable towards her son and whenever he wants something, she obliges. There is no confrontation from the woman nor is her voice to point out that Stanley could perhaps do things for himself more. (Page 14) 5. The importance of being male. Stanley Burnell is an egotistical man and although unsure of himself as a person, he likes to be stroked egotistically. He seeks reassurance and approval from his wife. (Page 22). Analysis – Prelude by Katherine Mansfield This story was enjoyable to read and easy to understand. The characters were depicted well and it allowed me to enter the story and be drawn by the structure and its meaning. Family relationships and the interaction of one on one relationships are prevalent in our everyday lives and it was interesting to read how the characters drew on their personal behaviour. Regardless of our own personal strengths and downfalls, a family’s love is unconditional and accepting of the good and bad in everyone. The influences and knowledge that people learn within the family core are all integral of how we are shaped as a person. Within the story it is noted that Stanley Burnell is depicted as a strong, influential character yet he is dependent on a woman’s presence and assistance in many of his daily situations. His mother has abided by his ‘demands’ on many occasions, leaving him with the inability to function without doing things for himself. It has become second nature for Stanley to expect the women in his life to carry out his requests, something which his wife, Linda has also conformed to. However, due to Linda’s own shortcomings, she has learnt to stand up to her husband in a non-aggressive manner, which makes Stanley believe he is not actually being ignored or disregarded. Linda’s own fears and desires are prevalent within the story and it is through these feelings that the reader is able to understand her ambitions and struggles within keeping the family together. Linda enlists the help of people she trusts and it is from that relationship that other relationships build themselves. Katherine Mansfield’s representation of this from within her own experience and explains aplenty as to how she perhaps became who she was. Strong, yet dependent; weak yet in many ways the driving force of what she truly wants. Like her mother, there were ambitions and goals, only to be frustrated by the choice of a relationship with a man. Linda Burnell wished for more independence and had a slight resentment of the leanings Stanley had upon her but it is from this resentment that a change in her lifestyle began. It is nice that within the story the relationship of inter-racial acknowledgement is recognised and interesting that from a child’s viewpoint, this is all just an everyday occurrence. Feminism was, and sometimes still is a bone of contention in any given situation, but the strength of both these women, black and white seem predominant within the story. As with Linda Burnell, Mrs Samuel Joseph portrays a strong, integral member of her family and it is the word ‘family’ that becomes the basis of the tale. Reading about the childrens’ fears and misgivings enlightens the reader to their personal feelings about all that is about to change for them. They realise what is about to happen and instead of welcoming this change, as perhaps Linda Burnell is, they fear as they are unaware of what is around the corner. It is not until they are surrounded by their family and familiar possessions that they begin to embrace their future. In terms of knowing what this will bring upon them in the future, is something of an anticpatory and exciting period in their lives and an adventure that this family are all working together towards.

Nell

Nell, a 26-year-old single lady ends up deserted by her beau in Paris one day. The hotel where she booked her room at, she finds that the room she has saved has been twofold reserved and ends up imparting the space to an American lady. Since Nell is an uncertain lady, she feels tentative about remaining in Paris and thinks about returning home, yet she chooses to remain when she discovers two tickets to a craftsmanship appear, left behind by an American lady. At the workmanship appear, Nell has a second experience with Fabian, a server and battling essayist whom she spilled her wine on the prior night. Discouraged over an ongoing separation and the loss of a large portion of his novel, that had been blown into the lanes of Paris the day preceding, Fabian winds up attracted to Nell when he recognizes her crying close to one of the canvases in the show. He approaches her out for an espresso, and she acknowledges. Here, the two associate sincerely and mentally, and Fabian requests that Nell go out with him that night to a bar where he is getting together with a couple of companions. Nell acknowledges. Before going out, Nell goes to a close-by shop and purchases another outfit since she needs to appear â€Å"Parisian.† At that point Fabian grabs Nell and takes her on a tornado voyage through Paris, and later they go to different bars, drinking and moving. They spend the whole night together, and they in the long run travel on the Seine, which is Fabian's dad's watercraft, the Rose de Paris. Fabian reveals to Nell that is father's business is enduring, and Nell recommends another strategy for success for the vessel, one outfitted towards giving sentimental, modified visits. Toward the beginning of the day, Fabian attempts to give Nell a kiss however, the two are hindered by the custodian of Nell's inn. Fabian asks Nell to supper. Meanwhile, Nell's companions back in England have found that Nell's beau, Peter, did not go on the outing since he needed to go out drinking with his companions. They constrain Peter on a plane that takes him to Paris. Nell spends her day strolling the boulevards of Paris with no specific arrangement, which is exceptionally bizarre, as she is generally extremely strict about making a motivation and adhering to it. Before coming back to the lodging she purchases the green dress. Later, Fabian picks her up and they begin strolling to a yard where Fabian has sitting tight for them a private supper with one of his companions dressed like a server. In transit, Nell got the telephone call that Peter is at the lodging. She pardons herself, and Fabian surmises that it is her boyfriend. At the hotel, Nell meets up with Peter, who is dressed carelessly and is hesitant to take Nell out to supper, expressing that he would want to have a snooze and room service. Nell is given a note by the attendant that clarifies that Peter had been constrained onto the plane by Nell's companions. After perusing this, Nell leaves Peter. Nell makes up for lost time with Fabian at a bar and the two rejoin and have an awesome time. Toward the night's end, they go to Fabian's condo, where Fabian peruses a few pages from a diary Nell has brought along, and Nell peruses pages of Fabian's novel. Fabian informs Nell regarding another original thought he has, which has a fundamental character fundamentally the same as Nell. Nell likes his thought then, they kiss, and Nell spends the night. Toward the beginning of the day Fabian strolls Nell home and they part without an arrangement to get together once more. A half year later, Nell gets an advancement at her activity. She is apathetic about it, and soon thereafter when she is giving an introduction to people keen on discovering work in her organization she closes the introduction by disclosing to them how dull corporate presence is. Later, Nell leaves the room, goes to the PC, and looks into Fabian's dad's watercraft. She finds that Fabian's dad had utilized her thought and that the vessel has become extremely famous. Nell considers her mom on the telephone and advises her mother to meet her at the movement office. Nell goes to Paris and sheets Fabian's dad's boat, yet Fabian isn't there. Nell discloses to Fabian's dad how she had succumbed to Fabian, and Fabian's dad calls Fabian. While orbiting the city, they discover Fabian looking out for one of Seine's scaffolds, and he hops into the pontoon. He reveals to Nell that he has a distributor for Fabian's new novel. Nell questions him on how it closures and he reveals to her he let the characters choose. The book closes with Nell revealing to Fabian the amount she constantly enjoyed cheerful endings.

ESL Beginner Dialogue Comparing the City and the Country

ESL Beginner Dialogue Comparing the City and the Country In English, the comparative is the form of an adjective or adverb that involves a comparison between greater or lesser, more or less. The comparative form changes depending on the adjective you use, but almost all  one-syllable  adjectives, along with some two-syllable adjectives, add  -er  to the  base  to form the comparative. Its important to learn a wide range of adjectives for the sake of description. A good way to practice this is by comparing the city and the country in a conversation. To describe physical locations as well as the character of the people and places, youll need to use the comparative form. Use the sample dialogue below to describe the city and the country. Then have your own conversations with others in your class. The City and the Country David: How do you like living in a big city? Maria: I like it so much more than living in the country. There are many things that make it better. David: Oh, really? Can you give me some examples? Maria:  Well, it certainly is more interesting out in the city than it is in the country. There is so much more to do and see! David: Yes, but the city is more dangerous than the country. Maria: Thats true. People in the city arent as open and friendly as those in the countryside, and the streets arent as safe. David: Im sure that the country is more relaxed, too! Maria: Yes, the city is busier than the country. However, the country feels much slower than the city. David: I think thats a good thing! Maria: Oh, I dont. The country is so boring! Being in the country is much more boring than being in the city. David: How about the cost of living? Is the country cheaper than the city? Maria: Oh, yes. Living in the city is more expensive than in the country. David: Life in the country is also much healthier than in the city. Maria: Yes, its cleaner and less dangerous in the country. But, the city is so much more exciting. Its faster, crazier and more fun. David: I think you are crazy for moving to the city. Maria: Well, Im young now. Maybe when Im married and have children Ill move back to the country. More Dialogue Practice - Includes level and target structures/language functions for each dialogue.

Ezzz Essays - Logic Families, Digital Electronics, Free Essays

Ezzz Essays - Logic Families, Digital Electronics, Free Essays Ezzz Discussion: A logic gate performs a logical operation on one or more logic inputs and produces a single logic output. The logic is called Boolean logic and is most commonly found indigital circuits. Logic gates are primarily implemented electronically using diodes or transistors, but can also be constructed using electromagnetic relays (relay logic), fluidic logic, pneumatic logic, optics, molecules, or even mechanical elements. The simplest form of electronic logic is diode logic. A Digital Logic Gate is an electronic device that makes logical decisions based on the different combinations of digital signals present on its inputs. A digital logic gate may have more than one input but only has one digital output. Standard commercially available digital logic gates are available in two basic families or forms, TTL which stands for Transistor-Transistor Logic such as the 7400 series, andCMOS which stands for Complementary Metal-Oxide-Silicon which is the 4000 series of chips. This notation of TTL o r CMOS refers to the logic technology used to manufacture the integrated circuit, (IC) or a "chip" as it is more commonly called.

Understanding the Glow of Noctilucent Clouds

Understanding the Glow of Noctilucent Clouds Each summer, people who live at high latitudes north and south of the equator are treated to a fantastically beautiful phenomenon called noctilucent clouds. These arent clouds in the normal way we understand them. The clouds were more familiar with are generally made of water droplets that have formed around particles of dust. Noctilucent clouds are generally made of ice crystals that formed around tiny dust particles in fairly cold temperatures. Unlike most clouds that float fairly close to the ground, they exist at heights up to 85 kilometers above the surface of our planet, high in the atmosphere that sustains life on Earth. They may look like thin cirrus that we can see throughout the day or night but are generally only visible when the Sun is no more than 16 degrees below the horizon. Clouds of the Night The term noctilucent means night-shining and it describes these clouds perfectly. They cant be seen during the day due to the brightness of the Sun. However, once the Sun sets, it illuminates these high-flying clouds from below. This explains why they can be seen in deep twilight. They typically have a bluish-white color and look very wispy. The History of Noctilucent Cloud Research Noctilucent clouds were first reported in 1885 and are sometimes linked with the eruption of the famous volcano, Krakatoa in 1883. However, its not clear that the eruption caused them - theres no scientific evidence to prove it one way or another. Their appearance may simply be coincidental. The idea that volcanic eruptions cause these clouds was heavily researched and eventually disproved in the 1920s. Since then, atmospheric scientists have studied noctilucent clouds using balloons, sounding rockets, and satellites. They seem to occur pretty frequently and are quite beautiful to observe. How Do Noctilucent Clouds Form? The ice particles that make up these shimmering clouds are quite small, only about 100 nm across. That many times smaller than the width of a human hair. They form when tiny particles of dust- possibly from bits of micro-meteors in the upper atmosphere- are coated with water vapor and frozen high in the atmosphere, in a region called the mesosphere. During local summer, that region of the atmosphere can be quite cold, and the crystals form at about -100 ° C. Noctilucent cloud formation seems to vary as the solar cycle does. In particular, as the Sun emits more ultraviolet radiation, it interacts with water molecules in the upper atmosphere and breaks them apart. That leaves less water to form the clouds during times of increased activity. Solar physicists and atmospheric scientists are tracking solar activity and noctilucent cloud formation to better understand the connection between the two phenomena. In particular, they are interested in learning why changes in these peculiar clouds dont show up until about a year after UV levels change. Interestingly, when NASAs space shuttles were flying, their exhaust plumes (which were nearly all water vapor) froze high in the atmosphere and created very short-lived mini noctilucent clouds. The same thing has happened with other launch vehicles since the shuttle era. However, launches are few and far between. The phenomenon of noctilucent clouds predates launches and aircraft. However, the short-lived noctilucent clouds from launch activities provide more data points about the atmospheric conditions that help them form. Noctilucent Clouds and Climate Change There may be a connection between the frequent formation of noctilucent clouds and climate change. NASA and other space agencies have been studying Earth for many decades and observing  the effects of global warming. However, the evidence is still being gathered, and the link between the clouds and warming remains a relatively controversial suggestion. Scientists are following up on all the evidence to see if there is a definite link. One possible theory is that methane (a greenhouse gas implicated in climate change) migrates to the area of the atmosphere where these clouds form. Greenhouse gases are thought to force temperature changes in the mesosphere, causing it to cool down. That cooling would contribute to the formation of ice crystals that make up the noctilucent clouds. An increase in water vapor (also due to human activities that produce greenhouse gases) would be part of the noctilucent cloud connection to climate change. Much work needs to be done to prove these connecti ons. Regardless of how these clouds form, they remain a favorite of sky watchers, particularly sunset-gazers and amateur observers. Just as some people chase eclipses or remain out late at night to see meteor showers, there are many who live in the high northern and southern latitudes and actively seek out the sight of noctilucent clouds. Theres no doubt of their magnificent beauty, but they are also an indicator of activities in our planets atmosphere.

IceCool Company Essay Example | Topics and Well Written Essays - 500 words - 2

IceCool Company - Essay Example IceCool Company main product will be IceCool water that will be sold in 500 milliliters and 1-liter bottles. Locally and globally many people are now participating in sports as a way of maintaining healthy bodies. In this regard, IceCool Company target individuals participating in athletics and footballers. IceCool water aims at making the consumers experience a cooling effect that will make them continue with the sports without getting tired. IceCool Company will be located in New York along the Manhattan Street. Based on the large population in the neighborhood, I expect to make sustainable sales and profits. IceCool Company will serve the US and UK markets. Based on a large number of people who watch football in the UK, the company will benefit from strong consumer awareness once it launches an extensive advertisement and promotion during the matches (Gummesson 24). In the next few years, IceCool Company will enter the developing economies including African region where the market is not fully exploited. In this way, it will benefit from high sales that will make it to effectively expand in the global market. One of the major opportunities that IceCool Company will benefit from is the rising interest in the area of football in the emerging economies. This will be a great opportunity that the company will use to inform the consumers about the benefits of the IceCool bottled water. Being a new venture, IceCool Company is faced with a threat of stiff competition from the established companies in the US. For example, Dasani bottled water produced by Coca-Cola Company will be a major competing brand in the market. During the start of my business, I will hold the position of the Chief Executive Officer. I will also establish three positions that will be filled with experienced managers. These include the marketing manager, finance manager, and human resources manager (HRM).  

Model Arch Bridge and tha Design Improvement Essay - 2

Model Arch Bridge and tha Design Improvement - Essay Example Bridges are designed to withstand both live and dead loads. Dead loads are loads that do not change, such as the structure’s weight. These include the sidewalks, deck, railings, and the concrete or steel load-carrying members. Dead loads account for the considerable and significant percentage of stress in load carrying members. The second load, live load, changes; the change can be due to decreased or increased pedestrian and traffic loading. When designing a bridge, safety and strength of the structure are the most important considerations. The shape and overall design of the bridge were decided by the group. The shape of the bridge was sketched to full size on a white piece of paper. The sketch was used in to guide the popsicle sticks as shown in figure 2. The last step was to glue popsicle sticks on beams of the deck in order to come up with a bridge deck. The final structure is shown in figure 4. The whole procedure was carried on the first and second final structures. The first bridge weighed 193.6 grams while the second one was 245.1 grams. The first bridge supported a maximum load of 6,613 grams, concentrated at mid-span, while the second was 21, 818 grams. The loads to weight ratio of the first and second bridge were 34.2 and 89.0 respectively. Arch increase stability as it provides resistance to the forces that act in the bending of the bridge. The weight is redirected from members to ends of the bridge by arches; hence forces are evenly distributed for the better structure as shown in figure 5. The second bridge was strengthened in areas that loads were concentrated, that is at abutments and load points. The second bridge was also reinforced to increase their strength triangular shapes were used in preventing rectangles from leaning. A top lateral bracing was used in the prevention of buckling sideways during loading due to compression members like the top chord.

Management Assignment Example | Topics and Well Written Essays - 500 words - 1

Management - Assignment Example esponse, my cousin summed up nearly all what my sister and uncle had told me with slight addition, telling me that HR also assigns tasks and activities to individual workers. I agreed the most to my cousin’s response because I personally think that assigning activities to the employees is one of the fundamental tasks of HR. From the responses of all three of them, I could assess that they generally try to maintain a very nice relationship with HR professionals. They do not happen to see the HR professionals on a regular basis, though whenever they do, they talk to them very nicely and tend to remain in the good books of the HR. Specifically, my cousin’s response was somewhat interesting. He said, â€Å"Either you don’t see the HR professionals too much or you interact too often, but in the second case, you should be sure that you know what you are doing!† I think one should maintain a balanced relationship with the HR professionals and should interact when necessary, but obviously nicely. They had mixed perceptions about HR. My sister said she was like friends with them. My uncle said, â€Å"They interfere too much but you don’t mind since they are only doing their duty.† My cousin said he thought of them as monsters that often hammer his head in his dreams. He said he got nervous whenever some HR professional passed by because the HR professional might be spying on him in which case, the result would show up in the performance appraisal process. I agreed more with my uncle’s response to the question of perceptions about HR professionals. The function of HRM is extremely important for an organization because it serves as the skeleton of the organizational system. I personally feel interested in the authority and superior impression of the HR professionals on other workers. HR department is the second name for quality control (QC) department, which is â€Å"the terror† for most people. Since, I am quite skilled in planning softwares, I know how to organize

Biological psychology Essay Example | Topics and Well Written Essays - 500 words - 1

Biological psychology - Essay Example Biological psychology also looks at genetics and their influence on the chances of a person getting a disease. For example, theories on phobias look at heritability. It is believed that phobias run in families, and that if someone has this specific phobia there is a 64% chance a first degree relative will also have it. Examples of this are phobias of blood, injury and injection (Biopsychology, 2006). Studying monozygotic/MZ (identical) and dizygotic/DZ (un-identical) twins is also a method used by biological psychologists. With MZ twins, if one twin has a disorder, there is the likelihood that the other has it than DZ twins. This is explained as the MZ twins sharing 100% of their genes with DZ twins sharing only 50%. Adoption studies are also of interest to biological psychology. They help to rule out environmental factors, since these children have a genetical link to the disorder, but reared in an environment free from the contended disorder. In a way, this facilitates setting aside nature influences from nurture influences on the development of psychological disorders. Biological psychology is also interested in neurotransmitters, particularly on whether a specific neurotransmitter in some large or small amounts has an effect on a disorder. Depression, for example, is associated with low levels of norepinephrine and serotonin, a link established by studies looking at what drugs have curative effect on depression (Biopsychology, 2006). The blood-brain barrier (BBB) is a diffusion barrier, which impedes entry of most compounds from blood to brain (Ballabh, Braun, & Nedergaard, 2004). Its general properties are such that large molecules do not pass through the BBB easily. Low lipid (fat) soluble molecules do not penetrate into the brain, and molecules that have a high electrical charge are slowed. The BBB is semi-permeable such that it allows some materials to cross, but prevents others from

Midterm Essay Example | Topics and Well Written Essays - 2000 words

Midterm - Essay Example Thus, globalization per se, is vital ingredient of development that is distinct in its economic integration of resources, transforming social values and shifting power dynamics across nations. 2. What is globalization? Brawley (200, p.21) asserts that globalization is driven by technology that accelerates integration of economic forces vis-a-vis market, firm, production and national financial system on a global scale with wider ramifications on the socio-political dynamics of nations across globe. The multi-dimensional aspects of globalization emphasize new business imperatives that promote significant shift in division of labor and acts as catalyst for new socio-political order. Guttal (2007, p. 524) rightly argues that neo liberal policies facilitate process of globalization and various factors like fiscal reforms, liberalization of trade, convergence of knowledge and technology etc., undertaken on national level encourage creation and distribution of wealth across larger area of p olitical economy. Globalization therefore leads to new global economy and development where benefits cascade down to more people in the world. 3. Why globalization? Change is inherent part of development and process of globalization emerged gradually from the fundamental compulsions to infuse financial aids to poverty stricken nations, who were stripped of their wealth by the colonial rulers by the wealthy nations. But the aids were conditional to local reforms and economic liberalization that attracted foreign businesses (Schaeffer, p.8). This gradually led to globalization where emigration and immigration of people was seen as important part of growth, creating not only wealth but also influencing the socio-economic and political transformation of states. Today, it is intrinsically linked to development and serves as a major tool to advance and promote the interests of people from diverse background across the globe. Hence, it has emerged as hugely crucial process that impacts gro wth of individuals, business and nations and promotes creation of wealth leading to development. 4. Government controls and Global compulsions In the current environment of globalization and highly competitive business, inter-dependency of resources has compelled nations initiate reforms and economic liberalization for attracting foreign investment. Economy today, is market driven that has necessitated opening of domestic market for global businesses. The major stumbling blocks to globalization processes are: taxations, currency fluctuation, inflation, government laws, restriction in trade, exit policies, ownership etc. Deregulation of control therefore, becomes essential for creating facilitating environment for foreign business. The national policies and legal parameters therefore emerge as vital ingredients that promote trust amongst foreign business and domestic actors thereby creating conducive environment for business with diverse consequences for people in different setting ( Shaeffer, p.11). The government initiatives in liberalizing economic policies that give incentives to FDI and welcome privatization greatly attract foreign businesses. At the same time, government control helps to reduce risk and misuse of power by the big corporate bodies and

Analysis of Leadership Style and Behavior Essay

Analysis of Leadership Style and Behavior - Essay Example Bill Gates owns transformational leadership and employs the participative leadership style and behavior to convince his subordinate in the most appropriate way. Bill Gates uses its legitimate power to exercise his control over the management of the Microsoft. Table of Contents Content page Introduction 4 Background 4 Analysis of leadership style 4 Analysis of leadership behavior 5 Discussion: Transformative or Transactional leader 6 Discussion: Power sources 8 Legitimate power 8 Coercive power 9 Reward power 9 Information power 9 Expert power 9 Referent power 10 Conclusion 10 References 12 Introduction Transactional leadership provides incentives to followers to carry out certain actions; rewards and incentives are used to attract or motivate followers to carry out such activities. If Bill Gates had transactional leadership traits, it would have not been possible to convert a small innovation company into the empire of Microsoft Company, which has generated revenue of $ 69,943 m in t he fiscal year of 2011; the net income reaching the mark of $ 23, 150 m in the same year. Background Bill Gates was born on October 28, 1955 and grew up in Seattle with his father William H. Gates II who is a Seattle attorney (News Centre, 2012). Gates mother, Mary Gates was a school teacher in University of Washington regent and chairwoman of United Way International. Bill Gates received elementary school and the private Lakeside School. There, Bill Gates found his interest in software and commenced programming computers at the age of 13. Subsequent to that, in 1973, Gates entered Harvard University but he was unable to continue further his studies and after leaving Harvard, he utilized his energy and efforts to Microsoft, which began in 1975 with Paul Allen, a childhood friend of Bill Gates. Under the leadership of Bill Gates, Microsoft mission has been to continually improve software technology along with making it cost effective and more enjoyable for computer users. Leadership style and behavior Analysis Analysis of leadership style Transformational leadership occurs when individuals engage with each other in a way that the follower and the leader raise one another to higher status of motivation and morality. Effective transformational leaders may represent transactional behaviors or traits. But their leadership style also consists of one or more of the characteristics including inspirational motivation, intellectual stimulation, individualized consideration and idealized vision (Bass 1985). Participative and delegative leadership style is considerably adopted by Bill Gates. By employing both leadership styles, Bill Gates optimally uses his workforce. He wants them to provide their contribution and participation in the work. And at the same time, he expects them to develop a feeling that they are the significant part of the Microsoft. The advantages of this approach are that the employees would remain motivated and give their best efforts in order to ente rtain the work related goals and objectives. However, some critics contend that Bill Gates uses autocratic approach and prefers to attain his corporate objectives as wants to; Bill Gates adopts bureaucratic management style to achieve the commercial objectives (Management paradise, n.d.). Analysis of leadership behavior Transformational leadership supports behaviors attached with inspirational motivations (e.g., expressing a vision that followers find meaningful but challenging),

Midterm Essay Example | Topics and Well Written Essays - 2000 words

Midterm - Essay Example Thus, globalization per se, is vital ingredient of development that is distinct in its economic integration of resources, transforming social values and shifting power dynamics across nations. 2. What is globalization? Brawley (200, p.21) asserts that globalization is driven by technology that accelerates integration of economic forces vis-a-vis market, firm, production and national financial system on a global scale with wider ramifications on the socio-political dynamics of nations across globe. The multi-dimensional aspects of globalization emphasize new business imperatives that promote significant shift in division of labor and acts as catalyst for new socio-political order. Guttal (2007, p. 524) rightly argues that neo liberal policies facilitate process of globalization and various factors like fiscal reforms, liberalization of trade, convergence of knowledge and technology etc., undertaken on national level encourage creation and distribution of wealth across larger area of p olitical economy. Globalization therefore leads to new global economy and development where benefits cascade down to more people in the world. 3. Why globalization? Change is inherent part of development and process of globalization emerged gradually from the fundamental compulsions to infuse financial aids to poverty stricken nations, who were stripped of their wealth by the colonial rulers by the wealthy nations. But the aids were conditional to local reforms and economic liberalization that attracted foreign businesses (Schaeffer, p.8). This gradually led to globalization where emigration and immigration of people was seen as important part of growth, creating not only wealth but also influencing the socio-economic and political transformation of states. Today, it is intrinsically linked to development and serves as a major tool to advance and promote the interests of people from diverse background across the globe. Hence, it has emerged as hugely crucial process that impacts gro wth of individuals, business and nations and promotes creation of wealth leading to development. 4. Government controls and Global compulsions In the current environment of globalization and highly competitive business, inter-dependency of resources has compelled nations initiate reforms and economic liberalization for attracting foreign investment. Economy today, is market driven that has necessitated opening of domestic market for global businesses. The major stumbling blocks to globalization processes are: taxations, currency fluctuation, inflation, government laws, restriction in trade, exit policies, ownership etc. Deregulation of control therefore, becomes essential for creating facilitating environment for foreign business. The national policies and legal parameters therefore emerge as vital ingredients that promote trust amongst foreign business and domestic actors thereby creating conducive environment for business with diverse consequences for people in different setting ( Shaeffer, p.11). The government initiatives in liberalizing economic policies that give incentives to FDI and welcome privatization greatly attract foreign businesses. At the same time, government control helps to reduce risk and misuse of power by the big corporate bodies and

How effective are the strategies to end poverty Research Paper

How effective are the strategies to end poverty - Research Paper Example Extreme poverty is characterized by having less than $1 a day income; these are those who are unceasingly hungry and do not have access to acceptable living conditions. This is often described as the type of â€Å"poverty that kills.† While moderate poverty is described as those living in $1 or $2 a day, fundamental needs are met but scarcely and through tremendous effort. And relative poverty is a family with an income that is below the average nationally but is not within the same level as those in the middle income range (Sachs, 2005). Poverty estimates published in 2008 showed that approximately 1.4 billion of the entire population which equates to 1 in 4 in developing worlds is living on an income that is not even $1.25 in a day for the year 2005. This is an improvement in comparison to 1981 wherein 1.9 billion or 1 in 2 families are living under the same circumstances. This set boundaries for poverty line is based on 2005’s mean for the about 10-20 poorest countries. And the adjusted estimate which is higher than those previously conceived for the almost one billion getting by for $1 a day based on prices in 1993. This is seen to be an improvement towards the goal of cutting the poverty in half on the base point of year 1990 by the year 2015. Yet, poverty is seen as more persistent than estimated particularly in parts of Africa and other major factor’s lack of data that greatly affects the issue (â€Å"Understanding Poverty†). There is no single thing that is attributed as the general cause of poverty. There are a number of reasons that contribute to the generalization of the reasons for poverty. One is the absence of education which eventually hinders children from being able to acquire jobs that would provide suitable living. Children are needed to help their families and therefore take any possible job to be able to provide food on their tables in a daily basis. Next is health, body decline limits the amount of work that can be

Do attitudes predict behaviour

Do attitudes predict behaviour Do attitudes predict behaviour? The relationship between attitudes and behaviour is one of the most controversial topics in social psychology. Though the definition of attitudes can not be confirmed yet, this essay uses the description in Hoggs and Vaughans book (1995) that attitudes are â€Å"a general feeling or evaluation about persons, object or issue as well as a relatively enduring organization of beliefs, feelings and behavioural tendencies towards socially significant objects, groups, evens or symbols†. This definition indicates that there is a close relationship between attitudes and behaviour. While some critical evidences arose to show that attitudes have little predictive power on behaviour after the LaPieres experiment (1934), the relationship between attitudes and behaviour is still being researched as one of the main topic in the social psychology during recent years. This essay will analyse the link between the attitudes and behaviour. This essay begins by looking at the attitude-behaviour in consistency and then will go on to focus on the theory of planned behaviour which may be regarded as the key theory to deal with the attitude-behaviour relationship. It is so naive as to think a persons attitudes and behaviour are linked directly and consistently. It can be seen all the time that people say they want to keep fit but they never do excises, people are worried about global warming while they are driving high exhaust cars and using air-conditions. The discovery of the attitude-behaviour inconsistency goes back to 1930s America depending on the work of the Stanford sociologist Richard LaPiere. At that time, the people in the US had a strong prejudice on Asian. After LaPiere and his two Chinese friends traveled through the US, they were pleasantly surprised to find that out of the 250 hotels and restaurants they visited, all but one served them courteously. Six months later, LaPiere sent a questionnaire to all the hotels and restaurants they visited, asking â€Å"will you accept members of the Chinese race as guests in your establishment?† Incredibly 90% of participants answered no, they would not accept Chinese race into their establishment. This experiment do shows the inconsistency of attitudes and behaviour. After this research, Wicker (1969) found that the average correlation between attitudes and behaviour was only 0.15, which indicated the weak link between attitudes and behaviour. Though LaPieres experiment caused critics to the attitude-behaviour consistency, it did not deny the link between attitudes and behaviour. LaPieres experiment was not designed for attitudes research and there were some problems lay in the questionnaire that may lead some mistakes in this study: the people who answered the questionnaires might not be the person who severed the Chinese couple; the responders did not be told that the Chinese couple was polite, educated and well-dressed; attitudes may have changed during the six months. One of the influence factors in LaPieres experiment is the measurement method of attitudes. It is not easy to measure attitudes and researchers rely heavily on asking people and using questionnaires which are all self-described methods. States by Fiske (2004), self-report measurement is more easily to gain the explicit attitudes than the implicit attitudes. When the conflict between explicit and implicit attitudes happened, behaviour is always coursed by implicit attitude. As implicit attitudes always gained from indirect and complex methods, self-described method can hardly indicates it. The research done by Sherman, Rose and Koch, et al (2003) on implicit and explicit attitudes toward cigarette smoking shows that implicit attitudes can predict behaviour more stably and accurately. Implicit attitudes are seldom influenced by other factors which can disrupt the correspondence between attitudes and behaviour. In the other words, the using of self-described questionnaires for measuring the attitudes may become a cause of inaccuracy in the prediction of the behaviour. Another important factor influenced LaPieres study is the six months. Though attitude is a stable and enduring evaluation, it may change as the time went by. So as the questionnaires were done after six months, the participants attitudes may have changed during the six month which may lead to the illusion that attitudes do not predict behaviour. As to the other studies on the link between attitudes and behaviour, time interval always exists between the measurement of attitude and behaviour. Some times it would last a long time, six months, a month; or some times just a week. But no matter how long it was, attitude may probably have changed during this period. This will influence the consistency between attitude and behaviour as well. When attitudes are used to predict behaviour, it would be influenced by many different variables, such as the methods of attitudes measurement as mentioned above, the attitude strength, social norm, past experience and habits, etc. So the relationship between attitudes and behaviour is not related in a one-to-one fashion (Hogg and Vaughan, 1995). The general models dealing with link between attitudes and behaviour are the reasoned action theory (TRA) and the planned behaviour theory (TPB). These two theories are not in conflict, TPB is an improvement of the first theory. The reasoned action theory was first put forward by Ajzen and Fishbein in 1974 which believed that behavioural intention is the result of the combination of subjective norm and attitude towards the behaviour and the behavioural intention leads to the behaviour. That is people will behaviour after evaluated by the attitude towards the behaviour and judge the propriety by the subjective norm. It emphasises that people can control the behaviour consciously, for example, â€Å"I can do exercises regularly if I really want to keep fit†. However, as it mentioned above, there are few people do exercise though they want to keep fit. Further more some kinds of behaviour are less under peoples conscious control. For example, people will behave under the automatically activated attitudes without thinking rationally to choose the best reason for action. The repeated behaviour such as smoking as a habit may become divorced from attitude. This kind of automatically activated attitude like habits occurs frequently in daily. So people may only think rationally when they faced new or difficult situations. In addition, a behaviour that performed successfully not only depends on the behavioural intention, but also some other variables, such as opportunities and technologiesï ¼Ë†Peach, . Jimmieson and White, 2005ï ¼â€° In order to describe the link between attitudes and behaviour more accurately, the planned behaviour theory (TPB) was carried out by Ajzen at 1989 as the extension of the original theory. Perceived behavioural control is the improvement in the TPB which means the persons belief about how easy or difficult to perform an act. To make such a decision, people need to combine the past experience with the present obstacles. The accuracy of the prediction of behaviour was improved in the study that Beck and Ajzen (1991) have done about the students dishonest behaviour since the perceived behavioural control has been measured (Hogg and Vaughan, 1995). So in the TRA and TPB, both the external variables such as opportunities, resources and the peoples internal variables such as normative beliefs and abilities are taken into consideration. This combination of external and internal makes TPB becomes the key theory dealing with the relationship between attitudes and behaviour. In these two theori es, the action could be predicted if the persons attitude and social norm are favorable, as well as the level of perceived behavioural control is high. In this essay, the relationship between attitudes and behaviour has been analysed. The inconsistency between attitudes and behaviour was described followed by the reasons why this could happen in the LaPieres experiment. The self-report measurement which is widely used to measure attitudes has been evaluated as it would cause some inaccuracy in the prediction of future actions. The reasoned action theory (TRA) and planned behaviour theory (TPB) have been introduced in details as the main theories dealing with the link between attitudes and behaviour. To conclude, attitudes do predict behaviour once the variables in the measurement and the TPB are well-controlled. The scope of this paper was limited by the lack of introducing other variables influence the correspondence between attitudes and behaviour. However the first step is to realizse that attitude can predict behaviour no matter storge or weak. Reference Fiske S T. Social Being: a Core Motive Approach to Social psychology. John Wiley Sons, Int, 2004. 244~249 Hogg, Michael A. and Vaughan, Graham M. (2005). Social Psychology. Essex: Pearson Education Limited. 150~171 Peach M, Jimmieson N L, And White K M. Beliefs underlying employee readiness to support a building relocation: a theory of planned behavior perspective. Organization Development Journal, 2005, 23(3), 9~23 Sherman S J, Rose J S and Koch K, et al. Implicit and explicit attitudes toward cigarette smoking: The effects of context and motivation. Journal of Social and Clinical Psychology, 2003, 22(1), 13~40

Walter Mosley :: essays research papers

Walter Mosley was born in Los Angeles in 1952. He currently lives in New York City. He has been at various times in his life a potter, a computer programmer, a poet, and a short story writer; he studied writing in the graduate program of City College of New York. The first title in his Easy Rawlins mystery series, DEVIL IN A BLUE DRESS was released in September 1990 to great critical acclaim. His first non-mystery, a novel about the blues, R.L.'s DREAM, was published by W.W. Norton in August 1995. Mosley's most recent work, BLUE LIGHT, a science fiction novel, was published by Little, Brown in November 1998 Mosley's work twice nominated for Edgar Award; both WHITE BUTTERFLY and BLACK BETTY were nominated for a Golden Dagger Award in England; and one of his short stories, THE WATTS LION, was nominated for the Best Pi Short Story in 1994. THE THIEF, another short story, was awarded the O.Henry Prize in 1996. ALWAYS OUTNUMBERED, ALWAYS OUTGUNNED was awarded the Anisfield-Wolf Book Award in 1998. Mosley's books have been translated into twenty languages and his short stories have appeared in GC, Esquire, USA Weekend, and Buzz magazines. Devil in a Blue Dress was made into a movie in 1995 starring Denzel Washington and Jennifer Beals, produced by Jonathan Demme and directed by Carl Franklin. Always Outnumbered, Always Outgunned was adapted by Mosley for an HBO original movie starring Lawrence Fishburne, Natalie Cole, Cicely Tyson, and Bill Cobbs, directed by Michael Apted, and produced by Palomar Productions. A second Socrates Fortlow movie is in the works, with Mosley again writing the script and Fishburne in the lead role. Mosley serves on the board of TransAfrica, the National BookFoundation, the Poetry Society of America, Manhattan Theater Club, and is past president of the Mystery Writers of America. Walter Mosley :: essays research papers Walter Mosley was born in Los Angeles in 1952. He currently lives in New York City. He has been at various times in his life a potter, a computer programmer, a poet, and a short story writer; he studied writing in the graduate program of City College of New York. The first title in his Easy Rawlins mystery series, DEVIL IN A BLUE DRESS was released in September 1990 to great critical acclaim. His first non-mystery, a novel about the blues, R.L.'s DREAM, was published by W.W. Norton in August 1995. Mosley's most recent work, BLUE LIGHT, a science fiction novel, was published by Little, Brown in November 1998 Mosley's work twice nominated for Edgar Award; both WHITE BUTTERFLY and BLACK BETTY were nominated for a Golden Dagger Award in England; and one of his short stories, THE WATTS LION, was nominated for the Best Pi Short Story in 1994. THE THIEF, another short story, was awarded the O.Henry Prize in 1996. ALWAYS OUTNUMBERED, ALWAYS OUTGUNNED was awarded the Anisfield-Wolf Book Award in 1998. Mosley's books have been translated into twenty languages and his short stories have appeared in GC, Esquire, USA Weekend, and Buzz magazines. Devil in a Blue Dress was made into a movie in 1995 starring Denzel Washington and Jennifer Beals, produced by Jonathan Demme and directed by Carl Franklin. Always Outnumbered, Always Outgunned was adapted by Mosley for an HBO original movie starring Lawrence Fishburne, Natalie Cole, Cicely Tyson, and Bill Cobbs, directed by Michael Apted, and produced by Palomar Productions. A second Socrates Fortlow movie is in the works, with Mosley again writing the script and Fishburne in the lead role. Mosley serves on the board of TransAfrica, the National BookFoundation, the Poetry Society of America, Manhattan Theater Club, and is past president of the Mystery Writers of America.

A Ph.D. in Industrial/Organizational Psychology Essay -- Graduate Admi

A Ph.D. in Industrial/Organizational Psychology    I intend to receive a Ph.D. in Industrial/Organizational psychology and I am interested in Central Michigan University because it offers applied practice through field experience and organizational internships. I have been told by many professionals that Central Michigan has excellent faculty and research facilities, as well as, provides a very thorough and effective foundation for work in the field. I intend to pursue a career in applied research and organizational consulting, therefore, these qualities are imperative to myself and my career.    Initially I plan to gain practical experience in the field through employment with a consulting firm. My long range objective is to acquire a teaching position with a college or university, while continuing research and consulting endeavors. It is my intention to contribute empirically based findings to the Industrial/Organizational psychology field through my research and practice. I also hope to be a strong influence and encouragement in students' lives through my contac...

How to Fap

Ok FAP NOW PRIOR TO THE EXAMINATION: WRITING PRACTISES To produce a good narrative essay, first you need to brush up your grammar. It does not work if your grammar is not that good. Get help from your friends and english teacher especially because they know what they are doing; plus that is what they do – teach you! Buy if you can afford to, if not borrow grammar books, example of english essays, and anything that is related from friends or library of your school because by reading it will improve your english skills.There is always a friends that ‘master' a certain subject and for this identify your friends who have the highest marks in Continuous Writing among you. Read his/her essay and try to relate his/her writing to yours. It is not a bad thing to copy the way they write the essay as long as it involve study and education. Try to find time to write an additional essay (which is your own personal essay; not homework) for two or a week times and asked for your teache r's comments.As for me, I started to write additional essays after finishing my trial examination because my bahasa Inggeris grade was the lowest among the 10 subjects that I took. I started a bit late, but you should start NOW while you have the time. Believe me it helps a lot because for my trial I got a B but for the SPM examination I got an A+ for bahasa Inggeris and English GCE-O an 1A. English GCE-O is the marking standard of British English and it only takes the marks of your Continuous Writing. See how important it is for you to excel in Continuous Writing.

Exploring the Concept of Project Appraisals Essay

Project appraisal is a generic term that refers to the process of assessing, in a structured way, the case for proceeding with a project or proposal. In short, project appraisal is the effort of calculating a project’s viability.[1] It often involves comparing various options, using economic appraisal or some other decision analysis technique. Or in other terms it is Systematic and comprehensive review of the economic, environmental, financial, social, technical and other such aspects of a project to determine if it will meet its objectives. Project appraisal is a structured, systematic and a comprehensive process to assess the financial, economic, social, environmental and technical viability of a project. The quality of the project appraisal is the main determinant of success of a project. As per the experience of the World Bank, poorly appraised projects have seven times more probability of failure within three years of their implementation as compared to well appraised projects. As all projects compete for scarce resources, good quality investment appraisal of projects, quantification of risks of different stakeholders and well laid out strategies to manage risks expedite financial closure and timely completion of projects. In the developing economies, the infrastructure sectors such as Power, Roads and Highways, Telecommunications, Ports, Airports, Water Supply, Irrigation and Shipping, Railways and Sewerage systems require large investments. Adoption of sound project appraisal methodologies expedites investment in these sectors which are crucial for economic growth. In the banker perspective a structured analytical tool to take a credit decision, the basic premises of an appraisal are to assess and analyze the promoters, viability of the business macro & micro environment of the business, business financials various risk and its mitigations, permission and approval form regulatory bodies, http://www.businessdictionary.com/definition/project-appraisal.html#ixzz2IgVun

Orientation: Education and Various Learning Tools Essay

The Student Orientation is an informative guide that helps accustom students to the online learning experience offered by the Desire 2 Learn website. This orientation gives newcomers an overview of what to expect from an online course and how to utilize the various learning tools within the D2L website. After thoroughly completing the student orientation course I have come to realize that while online learning may seem like a great way to fit college courses into a busy lifestyle, it takes a tremendous amount of self-discipline and dedication to succeed in the online learning process. Organization, time management and communication skills are essential to mastering online learning. I am taking four online courses this semester therefore it has been vital for me to properly learn to navigate through the D2L website beforehand and to figure out ways that I can use the various learning tools to my advantage. Each course opens up the the course homepage where the course news feed is located, along with a section for course updates, bookmarks and user links. The course navigation bar has links to Course Home, Classlist, Checklist, Content, Discussions, Dropbox, Grades, Quizzes and Course Tools. Primarily all professors will use the content area to post lectures, assignments, resources and other course activity in different modules. Some professors will set a deadline on certain modules so it important to manage your time wisely. The professor posts lectures, modules, assignments and other course activity in the content area. The content map to the left of the content viewer will give students an overview on the topics within a module. The discussion area is where the professor and students will post and reply to various topics throughout the course. The dropbox is an essential tool students will use to submit course assignments.